Tag: bitcoin treasury company

  • Eric Yakes: BTCHEL Is a “Good Vibes” Conference

    Eric Yakes: BTCHEL Is a “Good Vibes” Conference

    An age ago in Bitcoin years (early 2021), Eric Yakes released The 7th Property: Bitcoin and the Monetary Revolution. It was among the first great “Bitcoin-money” books, a standardized genre where authors thoughtfully consider the role of money in society and history, assess its qualities and characteristics, and only brings in bitcoin and its technobabbling details about halfway through.

    “it wasn’t until I wrote a Bitcoin book that I realized there were so many Bitcoin books out there.”


    Over the years, we’ve been inundated with books like that. Some of great quality, like Lyn Alden’s Broken Money that I — full disclosure — edited, and others of regular trash status.

    The writing-publishing endeavor has, as far as I can tell, cooled down a bit, with the audience more than saturated. To publish successful Bitcoin books a cycle-plus after Yakes, you gotta go big macro (Larry Lepard’s The Big Print), big beginner (Natalie Brunell’s Bitcoin is for Everyone) or very specialized (Leon Wankum’s Digital Real Estate or Aaron van Wirdum’s The Genesis Book — both of which I also worked on).

    The book is almost six years old now, so I wondered what Eric would have done differently today. “There’s a million things I’ve learned since writing the book,” Eric says. His major point with The 7th Property was to give a synopsis of money, banking, and bitcoin from an investor standpoint — the latter being the key demographic.

    “The book did much better than I would have expected at the time.” He described how some books are too heavy on opinion and commentary, and others too lengthy and heavy on the raw, dry facts. You have to strike a balance between expertise and editorializing. “I wanted this to be something that is engaging.”

    He received a lot of mixed feedback: some people thought The 7th Property had “a clear understanding of the problem” and dealt with money and banking in a comprehensive way; others that it was too technical of a book, or too summary. Also, “there was a lot of dentists reaching out… that surprised me.”


    I read a quote to him from the book — “For Bitcoin to compete with the incumbent system, the incumbent’s financial services will need to be replicated in bitcoin” (p. 263) — and wondered if, given the Paper Bitcoin Summer and the last year’s treasury company wave, he stands by that line.


    “I 100% still think that statement is true. Bitcoin is something where the value proposition increases with the amount of capital that enters the system.” By way of a tree analogy, Eric tells me that Bitcoin, like trees searching for sunlight, “is growing toward where the capital is, toward financial markets and the stock market specifically.”


    “The larger bitcoin becomes, the more it can stand on its own.” But until then, building bridges to and integrating with where the capital exists today is how way we make Bitcoin bigger. A lot of people in Bitcoinland have an idealized, black-and-white view of how adoption should proceed. “I don’t think it works like that… we don’t get to choose how adoption happens. That idealized path, it doesn’t exist.”


    One thing that hit me on re-reading the book now, a cycle-and-a-half later, is the emphasis throughout monetary history on trading off trust for efficiency. The book gives two seemingly contradictory positions on the matter:

    • “Digital money will reach an inflection point at which people will need to decide if they will trade trust for efficiency once again. It is my goal to convince enough people that they should not.” (p. 57)
    • “some people do not want to spend the time to be their own custodians, and that is perfectly reasonable but potentially costly” (p. 261)

    “This is where my thinking has developed the most on since writing the book.”


    He clarifies that he thinks that this trade-off warning is mostly intended for fiat. As we’re talking, the Liquid hack/heist has just happened, the Coldcard debacle fresh on everyone’s mind, Lightning service providers getting hacked left, right, and centre. When I mention these token wars, and he says that within Bitcoin, he’s softened his stance there a little: “we’re going through growing pains in software. As long as the tools that create security can be used for attack, we’ll reach a system of far more robust software. We’re going through growing pains… in the long run, I’m not so concerned by it.”

    “This is one way in which owning physical gold at home is safer than owning bitcoin (at least until someone shows up at your house and robs you).” He admits that he hasn’t seen any victory laps from the goldbugs on this either, which is sort of surprising.

    At the end of our talk, I ask about Helsinki and BTCHEL, as Eric will give a keynote on the first day and also spoke at the event last year. He says he’s looking forward to heading out to Finland and that “BTCHEL is a good vibes conference.”

    What he loved about last year was that there “seemed to be a lot of new people,” an audience that’s very different from the usual crowd that attends conferences. The BTCHEL team is working at the marginal forefront of Bitcoin, expanding the circle, reaching new audiences.


    Good vibes indeed. See you all next week!



    BTCHEL2026 CTA tickets, 25-26 September
  • The Quiet Death of the Nordic Bitcoin Treasury Companies

    The Quiet Death of the Nordic Bitcoin Treasury Companies

    When madness and hubris overtook the Bitcoiners and financial markets alike in the summer of 2025, a few strange things happened. 

    First, shares in bitcoin treasury companies (themselves just a pot of financialized bitcoin) started trading way above the value of the coins they represented.

     

    Second, the financial market equivalent of “the universe abhors a vacuum” rushed in, launching literally hundreds of these companies onto stock markets all over the world.

    Third, in trying to differentiate and maintain their specific value niche, they all tried to raise funds, print shares, and structure convertible debts or other liabilities in order to take advantage of the generational bitcoin bull run. 

    Alas, we know how this story ended.


    When the product you’re selling is overvalued shares, and plunging new investor proceeds from ever-larger securities issuance into ever more bitcoin, two things set an abrupt end to that glorious, orange suitcoiner party:


    a) overvalued shares no longer appeal to investors, and
    b) bitcoin’s price falling.


    It didn’t take long before there was no more financialized equity to extract.
     

    The leading source of bitcoin company balance sheet holdings, BitcoinTreasuries.net, still lists 13 Nordic companies owning bitcoin. 

    We took a closer look and provide a brief overview of the seven most astonishing stories of financial hubris: 




    1. H100 is the largest, most active and well-covered Nordic treasury company. Through acquisitions and changes in leadership recently, it’s been pretty good at garnering attention with its core audience and so we have a fairly good idea of what they’re up to. 

    Bitcointreasuries.net states it holds ₿1,051 (corroborated by its public financial reports), basically unchanged since the treasury company flywheel stopped working in September 2025. Since buying pretty aggressively during the summer (at a blended price of about $115,000), the company has carried massive bitcoin-related losses, having toyed with convertible debts and overplayed its hand.

    After a few acquisitions and changes, H100 is currently trying to merge with Geir Harald Hansen’s company Moonshot (and Never Say Die AS), which should bring the total bitcoin treasure to around ₿3,500. 

    This is achieved via heavy share printing and, in this case, a new, majority owner. The stock is trading today roughly where it was when H100 reverse-merged into Healthy to 100 AS and began its bitcoin journey on public markets; and it’s down about 93% from its June 2025 peak.  

    Per the annual report, by year-end, the company had a 75mSEK convertible loan and about 30mSEK in cash, with no other lien on the bitcoin stash, so there is some financial acrobatics in the firm’s future. (For reference, its bitcoin is now worth about 600mSEK.) Of course, the accounting losses from the past year were roughly half that, which is to be expected if you aggressively buy the peak, and then ride it all the way down. 



    2. Fragbite is a formerly successful gaming company, listed in Stockholm and still with an ongoing operating business in online gaming, acquired its first few bitcoin at $113,000 last summer. Thereafter, it fully YOLO’d into a bitcoin strategy rather late, but still managed to hit the peak at around $120,000.

    The CEO has since resigned, the company holds ₿31.25 (per its Q1, 2026 report, acquired at $114,642) and began doing bitcoin options trading a few months ago. 


    Curiously, the “options trading” operations involve MSTR, Strategy’s common stock, not actual bitcoin or actual bitcoin options.

    (Since it’s for short-term trading and the company hasn’t reported Q2 yet, we can’t know exactly, but per March 31, its balance sheet showed “financial assets” to the tune of about 60% of its bitcoin holdings, so the trading is quite substantial.) 

    Interestingly, Fragbite is not printing shares to pursue its bitcoin strategy. 







    3. B Treasury Capital is a “pure-play” bitcoin company, proudly boasting of a “net sales: 0” post in its financial reporting. Five dudes and a pot of publicly listed bitcoin combined with some liabilities (including a BTC-backed custodian loan and a BTC-denominated convertible debt).

    Refreshingly, it’s one of the few treasury companies that has regularly purchased bitcoin during the spring. It has just closed its preferred share (heavily undersubscribed) for the Swedish market. At year-end, the cost basis for its then ₿166.8 holding was, symbolically, right above the 1-million Swedish Krona (SEK) mark. 

    Since it was listed in July 2025, its shares are down 80%.




    4. Bitcoin Holding Sweden, AB, is a mostly invisible latecomer to the treasury space, having only acquired a small amount (₿2.53) before it suddenly stopped in late November. It markets itself as “Sweden’s upcoming public Bitcoin Treasury company,” suggesting that the company has a future, but alas nothing has been heard from it or its CEO for months.

    Like B Treasury Capital, it ran out of funds before the flywheel got started, having a cost basis above 1-million SEK (now worth only about half that). 



    5. Refine Group is an e-commerce platform that jumped on the bitcoin treasury bandwagon in July last year.

    Having acquired the lordly sum of ₿7, the company threw in the towel in March this year, realizing a loss of about 25%. (The day of the announcement, the share price doubled.)

    Now renamed to Vetted Assets, the company made a wall-art acquisition, has almost doubled revenue, and is trading at about 10x where it was when it launched its bitcoin treasury strategy. 




    6. K33 is a Norwegian-listed crypto research firm, with institutional operations and an excellent industry newsletter (“Ahead of the Curve”).

    Bitcointreasuries.net states K33’s holdings to ₿168, mostly unchanged since the beginning of the strategy apart from a few acquisition transactions during the year that have increased their indirect exposure. From looking over K33’s public investor reports, this is either false or misleading. Per the company’s Q1 quarterly report, K33 holds about 95 bitcoin on its balance sheet plus some “bitcoin exposure” via shares acquired in another company (which, in turn, also only seems to have “exposure,” no real stacking or bitcoin treasury strategy involved). 


    The share is down 75% from its June 2025 peak, and about 40% below where it was when it launched its bitcoin treasury strategy.  



    7. Goobit Group is the holding company behind BTCX, Sweden’s oldest bitcoin exchange. If you’ve been around European conferences in recent years, you may have seen them driving a large, pink, BTC-branded Tesla. 


    Despite not lacking profitability as an exchange, BTCX still hurled itself into a “long-term Bitcoin Treasury strategy, aiming to maximize the company’s bitcoin holdings.” 

    Announced in early August 2025, it ran the typical dilution-as-a-service strategy of issuing shares and buying bitcoin… at the top, only to thereafter go quiet amid plenty of capital destruction.

    The company ostensibly still has the same ₿10.63 it acquired that one time at around $116,000 (plus another coin a few weeks later, bringing the total to 11.7 from Sept 1, 2025). The bitcoin the company acquired last year for long-term holding has now, predictably, been merged into the general business accounts: 

    “in order to strengthen the liquidity. Due to this decision, these 11.35 BTC were restated and moved from intangible fixed assets to inventory.”



    Its diluted shares are down 82% from its local treasury-boost peak.


    Incidentally, BTCX just today received a negative result on its MiCA license from the Swedish financial regulator.  



    The fanfare that accompanied bitcoin treasury companies into the heart of Wall Street and became the poster child for the Paper Bitcoin Summer of 2025, hasn’t been kind to most participants.

    Back then, every few days, there was another Nordic company issuing shares, buying bitcoin, launching a strategy, or engaging in convertible debt offerings. 


    Since the flywheel stopped working in the Autumn of 2025, there have been mostly crickets from the Nordic bitcoin treasury company players. And for good reason: Almost none of the companies have been able to maintain its one-time financialization attempt, and the ones that have exited have done so rather quietly. 

    The bitcoin treasury scene worldwide is comatose. In the Nordics, it’s straight-up dead.